Refining your Marketing Strategy
Conducting trend research allows businesses to better understand the needs and wants of potential customers in a new market.
How is trend discovery research used?
Trend discovery research is used in a variety of ways, including:
- To predict future trends
- To understand current trends
- To make decisions based on current trends
- To identify new opportunities or threats
- To understand customer behavior
- To understand market trends
- To understand competitive trends
- To understand social trends
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